Industry
General
General
Objection Handling

The delivery charges are too high

Underlying Concerns:

  • The prospect might feel that high delivery charges add unnecessary cost to their purchase and could make the product less competitive.
  • They may be comparing delivery fees with other providers and feel that your charges are above average.
  • The prospect likely needs reassurance that the delivery fee reflects the quality and reliability of service, ensuring that the product arrives safely and on time.
  • They want to feel confident that they’re not overpaying for delivery and would appreciate options to reduce or offset this cost.

How to Tackle the Objection:

  1. Acknowledge their concern about delivery charges: Show empathy and recognize that delivery fees can add to the total cost and impact their decision.
  2. Explain the value behind the delivery service: Emphasize that the delivery fees cover reliable, timely, and safe handling of the product, ensuring it reaches them in optimal condition.
  3. Offer flexible solutions or alternatives: Suggest options such as bundled shipping for larger orders, discounts, or alternative shipping methods that could reduce the fee.
  4. Highlight any discounts or promotions: If applicable, mention any current promotions, discounts, or free delivery options based on order value.

Sample Script (Detailed and Simple Language):

Prospect: "The delivery charges are too high."

You: "I understand, [Prospect’s Name]. Delivery fees can definitely add to the overall cost, and it makes sense to want to keep that in check."

  • "The reason our delivery fees may appear higher is because we focus on ensuring a reliable and safe shipping process. This includes [mention any special handling, secure packaging, tracking, or faster shipping options] to make sure your product arrives on time and in perfect condition."

  • "That being said, we do offer a few options to help reduce delivery costs. For example, if you’re considering a larger order, we can bundle the items to lower the per-unit delivery fee. We also have [mention any discounts for larger orders, free shipping promotions, or alternative delivery options] that might work for you."

  • "Would you be open to exploring one of these options? I think it could help manage the delivery cost without compromising on the quality of service."


Probing Questions to Engage the Prospect:

  • "Are there specific aspects of the delivery service that are important to you, such as speed or packaging? We can ensure those needs are met while looking for ways to reduce the cost."
  • "Would bundling orders or adjusting the delivery method be a practical solution for you? This can often help with reducing fees."
  • "Would it help if we looked at any available discounts or promotions to make the delivery fee more manageable?"

Call to Action:

Offer to explore bundling options, discounts, or alternative delivery methods to reduce the delivery charges, showing your flexibility in addressing their concern.

Example:
"Let’s look into options like bundling or applying discounts to make the delivery fee more manageable. I can also explain any promotions that might apply to your order. Does that sound good?"


Key Points to Emphasize:

  1. Quality and Reliability of Delivery Service: Reassure them that the delivery fee reflects secure handling, tracking, and reliable service that ensures the product arrives safely and on time.

  2. Options to Reduce Fees: Offer bundling for larger orders, alternative delivery methods, or potential discounts to help make the delivery cost more manageable.

  3. Flexibility and Promotions: If applicable, mention any promotions, discounts, or free shipping options based on the order size, showing that you’re willing to work within their budget.

  4. Focus on Customer Satisfaction: Emphasize your commitment to finding the best solution to meet their needs and ensure a positive experience with both the product and the delivery service.

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