Industry
Real Estate
Real Estate
Telecalling Script

"I'm worried about potential zoning changes in the area"

This objection comes from the fear that future zoning changes (e.g., commercial developments, high-rise buildings) might affect the property’s value, aesthetics, or the neighborhood’s overall vibe. The prospect wants assurance that their investment won’t be negatively impacted by unexpected development.

Underlying Concerns:

  • The buyer worries that new zoning regulations might lead to unwanted changes, like more commercial spaces, noise, or less privacy.
  • They may fear that the area will become too crowded or lose its current charm due to future developments.
  • They might be concerned about property value dropping due to zoning changes in the future.

How to Tackle This Objection:

You’ll need to:

  1. Acknowledge their concern and show that it’s a valid question.
  2. Reassure them by sharing any available information on zoning plans or future developments in the area.
  3. Highlight stability: Focus on the current zoning and any local government plans to maintain the neighborhood’s character.
  4. Emphasize the upside: If there are upcoming developments that might increase the property’s value (e.g., new infrastructure, parks, schools), share this to turn a negative into a positive.

Sample Response:

Prospect: "I'm worried about potential zoning changes in the area."

You: "I completely understand why you’d be concerned about that. Zoning can have a big impact on both the neighborhood and property values. But let me put your mind at ease with some info about this area."

  • "Right now, the area is zoned for [current zoning type, e.g., residential only], which means there are strict limits on what can be built here. From everything we know, the local government’s long-term plan is to maintain the residential character of the neighborhood, so big commercial developments aren’t likely to happen nearby."

  • "That being said, there are some positive changes on the horizon that could actually increase your property value. For instance, there’s a planned [mention any upcoming development, like parks or schools] which will make the area even more desirable in the next few years."

  • "To help ease your mind, I can share some details on the local zoning laws and the city’s long-term development plan. You’ll see there’s a focus on protecting the residential feel of this community while still allowing for smart growth that boosts property values."

Prospect: "But what if something changes that isn’t part of the plan now?"

You: "That’s a fair point. While zoning changes are possible, they typically go through a long public process with plenty of time for feedback. You’d likely hear about any major changes years in advance, and most developments would need to pass community approval. Plus, if you’re worried about specifics, I can keep you updated on any future proposals in the area."


Probing Questions to Engage the Prospect:

  • "Are you mainly concerned about commercial developments, or are you thinking about other types of zoning changes?"
  • "Would it help if I provided you with a copy of the current zoning map and the city’s development plans for the area?"
  • "Have you ever experienced a situation where zoning changed unexpectedly in a previous neighborhood?"

Call to Action:

Give the prospect more confidence by offering to share additional information or suggesting a simple next step.

Example:
"How about this: I can send you a zoning report for this area, along with information on any planned developments nearby. This will give you a clearer picture of the future outlook. Would that help you feel more comfortable moving forward?"


Key Points to Emphasize:

  • Current Zoning: Reassure them that the area’s zoning laws are stable and unlikely to change in a major way.
  • City Development Plans: Highlight that the local government’s plans are in line with protecting or improving the neighborhood.
  • Long Public Process: Explain that zoning changes don’t happen overnight; there’s always time for community input and review.
  • Upside of Developments: If there are planned improvements that could boost property value, position them as a positive outcome.

By addressing their concerns with clear, factual information and showing that you understand the risks and benefits of zoning, you help them feel more secure about the investment.

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